Highlighting that fashion can be beautiful without harming animals, humans and the planet in the process.
This fashion editorial was produced by Collective Fashion Justice for Kindness Project’s crocodile cruelty campaign, to highlight just how stunning fashion free from crocodiles — and indeed all animal-derived materials — can be.
Created by a vegan team, this editorial was made possible by photographer Jesper Hede, stylist Nelly Skoufatoglou, and creative director and model Emma Hakansson.
It was important to everyone involved in the production of this editorial that it be as ethical and sustainable as possible. For this reason, all hair and make up products, garments, accessories and shoes are ethically made, and free from any animal-derived materials. Lower impact materials, and sustainable styling garments were used.
Look one features:
Bags from Sans Beast — an ethical vegan brand using eco-PU. The brand also uses recycled PU and cactus leather.
Boots from Zette — an ethical vegan brand using OEKO-Tex 100 certified microfibre, rather than animal materials.
Pants from Dominique Healy — a local, fairly made brand that makes use of some natural, plant-based fibres. Shirt, scarf, trench and jewellery are all animal-free, vintage sourced pieces.
Look two features:
Bag from Sans Beast
Shirt, trench, hat and jewellery are all animal-free, vintage sourced pieces.
Look three and four features:
Bag from Alexandra K — an ethically made vegan brand using vegan leather partially derived from corn, grapes, apples, and other plant-based sources.
Skirt from Dominique Healy — a local, fairly made brand that makes use of some animal-free, as well as natural fibres. Coat, scarf, and jewellery are all animal-free, vintage sourced pieces.
There is no reason to wear reptiles or other animals — you can look luxurious and fashionable without these.